Next Generation Talent competition is a contest for UK creative, design and art students to possibly design the next Panasonic online campaign.
Panasonic announced Romaine Reid as winner of the second Next Generation Talent competition. A design student at Ravensbourne College of design and communication, Romaine’s video entry was crowned best advertisement for Panasonic’s Home Hub TV, the next generation of home entertainment.
A panel of nine online creative experts, from sites like CNET and The University Blog, shortlisted two ads from the unprecedented number of entries, but the ultimate decision was made by the public who voted for their favourite ad. Romaine’s ad will be showcased on national television next month as well as on the Panasonic website. He’ll soon be settling down with £4,000 worth of Panasonic kit.